Every year, the last Wednesday of February is recognised as Anti-Bullying Day in Schools, also known as Pink Shirt Day. On this day, participants wear pink to symbolise their stance against bullying and promote a culture of respect and kindness in schools.

The initiative originated in Canada in 2007, when two ninth-grade students, David Shepherd and Travis Price, stood up for a classmate who had been ridiculed and humiliated for wearing a pink polo shirt. The following day, they bought and distributed 50 pink t-shirts to show their support.

Today, by wearing a pink shirt, t-shirt or even a pink ribbon, people send a powerful message of non-violence, solidarity, and intolerance towards aggression and rudeness in relationships – especially among young people.

In countries such as Bulgaria, this day has gained significant traction over the years, being widely promoted in schools and organisations through awareness-raising activities and active participation from the educational community.

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